You might have detected of Maslow’s hierarchy of desires – you recognize the one with Physiological desires, Safety desires, Love and happiness, Esteem, Self-actualization and Self-transcendence. however have you ever detected of the SEO Pyramid?
I think it had been 1st created by Rand Fishkin from Seomoz.
To work with the pyramid you have got to start out from the lowest of the pyramid. you have got to induce the essential right before progressing to following level. Withing the post I discuss about how to use the seo pyramid strategy.
Quality content and accessible – the essential
So you’ll want some prime quality content which will keep your guests engaged. Your website content and structure go hand in hand. Your web site can get to be terribly structured in line with your content. This is often what you create once you are creating your navigation and/or categorization. Here on my website I even have the four categorizations – SEO, SEM, Link Building and Social Media Traffic.
A golden rule is that you just got to have a minimum of four classes for your content and have a least four posts beneath every of your classes. And in fact use the classes in your navigation bar.
After the content and also the navigation/categories you’ll have to be compelled to make sure your sites have no crawl errors.
Time for keyword analysis and targeting – Onsite
Now you’ll get to specialize in your on page optimization. Therefore currently its time to seek out your keywords and make certain your have is victimization your keywords in your header, tags, Meta titles and outline.
Have a glance here for inspiration concerning the proper SEO page. Make sure you get all the inner linking made too. Use your keywords in your internal linking structure. Bear in mind to use totally different anchor texts.
Internal linking will assist you to distribute your site’s Page Rank and it’ll lower your bounce rate. The bounce rate is that the percent of your guests that solely are betting on one page of your website.
Read More: How to Improve SEO for Your Website
Link Building – offsite
Yes I like this half – link building – and then will all the search engines. Therefore pay some attention here. Link building to alternative sites isn’t perpetually very easy – however scan a lot of concerning however you’ll be able to build links to your web site here and obtain galvanized 🙂
Remember you’ll be able to build content primarily based links with article promoting, pen alternative blogs and do some handout submission.
Read More: The Most Important Search Engine Optimization Techniques
Social Media – the highest of the pop
Get social – be part of the oral communication. Be part of teams on LinkedIn and alternative forums. Answer queries, post articles to your teams.
Which social media is best for you?
Remember the massive four – Twitter, Facebook, LinkedIn and Google+, bear in mind to let your audience shares your content with social sharing buttons.
When you are viewing thesis button and asking your guests to use them – it’ll increase your social media traffic and therefore additionally the search engine rankings.
Make a Facebook page for your business, build a Twitter account and in fact currently you’ll have to be compelled to have specialized in Google+ additionally.